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Tough Pigs
Anthology
The
Muppets Take Madison Avenue
March
2002
March
Anthology
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Anthology
Contents
Part
Five : Tender, Meaty Richness
Esskay
Meats ads
Late
1950's and early 60's
Ladies and gentlemen, frogs and pigs, Muppet Fans around the world, let's take a
moment to bow our heads and give some respect to Esskay Pork and Bacon Sausage.
Why? Well, for one thing, it's delicious. But also because Esskay Meats
was the sponsor of Sam and Friends, and it's thanks to them that Jim
Henson got the chance to break into TV puppetry.
Remember the "Ol' Black Magic" number that they always show on the
Henson documentaries, with Sam and Kermit dancing on a prop TV screen? Well, the
documentaries always cut away when the song's over... but when that segment
originally aired, here's what happened next:
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Esskay
Meats -- Interruption |
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[
Sam and Kermit finish their song, and the "TV screen" goes dark.
Then Omar appears on the screen, dressed in a suit and tie.]
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Omar
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Folks,
tonight I'd like to talk about --
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[
Omar is interrupted by Professor Madcliffe, a wild-eyed professor who runs
into the room and talks back to Omar on the TV screen. ]
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Madcliffe
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Hold
it! Stop the presses!
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Omar
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Excuse
me, Professor, but I'm in the middle of a commercial.
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Madcliffe
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Nope,
I've decided we're going to call off the commercial tonight. You're all
getting sloppy on your delivery. Come up here, everybody.
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Omar
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The
Esskay people aren't going to like this...
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[
Harry and Yorick enter. ]
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Madcliffe
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All
right now, gentlemen. We've got a problem. We're not getting the Esskay
Quality story across to our audience. Here's a company that's been turning
out the finest quality products for over a hundred years. And what are we
doing about it?
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Omar
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Well,
if you'd stop interrupting --
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Madcliffe
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NOTHING!
Those listeners out there are doing the important thing when they shop.
They're buying for the most important people in the world -- their family!
And that means they shouldn't be buying anything but Esskay quality
products, right?
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Omar
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Right!
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Madcliffe
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All
right then. Let's do a good job, now. Try it, Omar. And give it some gumption!
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Omar
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I
can't. Our time is up!
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Esskay
Meats -- Megaphone |
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[
Professor Madcliffe enters, shouting through a megaphone. ]
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Madcliffe |
LADIES
and GENTLEMEN! Introducing the new --
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[
Harry enters. ]
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Harry |
Hold
it! Wait a minute. You can't come shouting in here. We're on the air.
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Madcliffe |
Blast
off! I've got news that's too hot to keep! LADIES...
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Harry |
Hold
it. Look, Professor, I'm a patient man, but what could be important enough
to shout about? All this confusion could cost us our jobs.
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Madcliffe |
[
softer ] Ladies and gentlemen, I'll try to remain calm as I tell you
about the new Esskay idea in flavor. It's the new Esskay PORK and BACON
SAUSAGE! It combines the wonderful taste of pure PORK SAUSAGE with the
delicious flavor of hickory-smoked quality BACON!
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Harry
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Well,
why didn't you say so sooner? Pork and Bacon is the brand new flavor
for tasty breakfast. And it cooks to a tender, meaty richness every time.
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Madcliffe
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The
people over at Esskay make it fresh EVERY DAY!
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Harry
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Get
some new Esskay Pork and Bacon Sausage soon.
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Madcliffe
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TODAY!
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Harry
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Remember...
with Esskay Quality meats, you can taste the difference Q-wal-ity makes.
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Esskay
Meats -- Kitchen |
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[
Kermit is in the kitchen with Esskay spokesmodel Pat. Pat is frying up some
breakfast. ]
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Kermit
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Hey,
Pat, what would most people like for breakfast?
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Pat
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Well,
uh...
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Kermit
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I
mean, what would really make 'em sit up and say Mmmmm!
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Pat
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Well,
I think that...
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Kermit
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I
tell ya, something new and delicious. Look. You take this Esskay hickory
smoked bacon and Esskay pure pork sausage. And you combine 'em. Now wouldn't
that taste terrific?
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Pat
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It
does. And we're having some right now. It's Esskay Pork and Bacon
Sausage!
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Kermit
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Them
Esskay people don't miss a trick.
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Pat
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No,
sir. It's tender pork sausage, blended with tiny morsels of bacon -- a
different delicious idea from Esskay, the people who make all of
their meats up to a standard, not down to a price. And it goes great with
eggs! Here, now, doesn't that make you want to sit up and say --
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Kermit
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Mmmmmm!
Folks, Esskay Pork and Bacon Sausage is another wonderful way to taste the
difference Q-wal-ity makes. [ Kermit kisses the package. ]
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Next in the
March Anthology:
Who
else likes Esskay Meats?
Rowlf
the Dog does!
March
Anthology
--
Anthology
Contents
Danny@ToughPigs.com
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